Courier Selection Handbook

A practical framework for picking the right courier per order

A 20-page handbook on how Indian D2C and B2B brands should think about courier selection — and why the right answer is rarely 'pick one courier and stick to it'. Includes an AI-allocation rubric overview and a 12-attribute carrier-comparison framework.

What's inside

• Single-courier vs multi-courier — what changes at scale
• 12 attributes that actually matter for courier selection
• Building a per-order routing rule
• Allocation rubric — pincode tier, SKU class, value band, COD/Prepaid, weight
• ShipyBox Smart Courier Allocation overview
• When to override AI allocation manually

Audience: Ops managers, supply-chain leads, D2C founders