Free download · 4 pages

Logistics KPI Checklist

The 12 KPIs every Indian D2C ops team should be tracking

A 4-page printable checklist of the operational KPIs that actually predict ecommerce shipping health: first-attempt-delivery rate, NDR rate, RTO %, weight-dispute win-rate, COD remittance lag, and more. Each KPI includes a healthy benchmark range (qualitative) and a workflow note.

What's inside

  • First-Attempt-Delivery (FAD) rate
  • NDR rate + buyer-confirmed re-attempt %
  • RTO % (segmented by pincode tier)
  • Weight dispute win-rate
  • COD remittance lag (days)
  • Pickup-cutoff adherence
  • Cost per shipped order

Audience: Anyone running ecommerce ops

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